UniCredit Offers BTC-ETF Products to Italian Clients
- UniCredit initiates BTC-ETF product availability in Italy.
- Linked to BlackRock’s Bitcoin Trust ETF.
- Available to professional investors only.

UniCredit, a major Italian bank, announces BTC-ETF product availability for professional clients starting July 1, 2025. The offering is based on BlackRock’s iShares Bitcoin Trust ETF.
This move highlights institutional interest in Bitcoin amid regulatory constraints on retail exposure.
UniCredit’s introduction of a new cryptocurrency investment product marks a significant collaboration with BlackRock, providing exposure to Bitcoin through ETFs. This structured note, with a five-year term, offers capital protection at maturity. Building on the growing appetite for assets like Bitcoin, UniCredit aims to capitalize on increased institutional interest, according to Chicco di Stasi, Head of Group Investment Product Solutions and Equity & Credit Sales and Trading, UniCredit, “With this product, we offer our professional clients a distinctive solution —the first of its kind in Italy.” Building on the growing appetite for assets like Bitcoin, UniCredit aims to capitalize on increased institutional interest.
The initiative involves a $25,000 minimum investment, structured exclusively for Italy’s professional investors. This development aligns with global trends of institutional embrace of Bitcoin, as seen in the U.S. ETF market.
By leveraging BlackRock’s successful Bitcoin Trust ETF, the new product reflects BOOMing institutional demand. Yet, its impact is confined to Bitcoin due to regulatory paths in Europe. Such initiatives underscore European banks’ cautious yet progressive entry into crypto markets.
Historically, Bitcoin ETFs have driven significant market liquidity and recognition, exemplified by BlackRock’s iShares Bitcoin Trust ETF. As product offerings mature, investor guidance and regulatory compliance remain crucial.
The introduction of this BTC-ETF product by UniCredit is poised to provide structured and regulated exposure to Bitcoin. While similar initiatives in Germany and Switzerland exist, UniCredit’s capital protection aspect distinguishes it. The broader financial landscape may witness improved Bitcoin adoption as institutional products evolve.
Expected outcomes include increased institutional funding shifts, regulatory adjustments, and enhanced market depth for Bitcoin. This launch may set a precedent for further innovations in the evolving cryptocurrency sector.