Cel AI Raises $10.3M for Bitcoin Acquisition
- Cel AI shifts strategy to Bitcoin treasury.
- £7.5 million targeted through share issuance.
- Potential influence on Bitcoin market sentiment.

Cel AI PLC plans to raise £7.5 million on the London Stock Exchange to fund a significant Bitcoin acquisition as part of its new treasury strategy.
The move underscores growing interest in institutional Bitcoin investment, potentially boosting market confidence and prompting discussions on crypto reserves.
Strategic Shift to Bitcoin Treasury
Cel AI PLC, formerly focused on AI-driven beauty solutions, now plans a strategic shift by integrating a Bitcoin treasury strategy. Olivia Edwards, the company’s Executive Chairperson, proposes raising £7.5 million via share issuance. The approach involves issuing 3.75 billion new shares. OAK Securities, acting as broker and investor, commits £1 million. Olivia Edwards, Executive Chairperson of Cel AI PLC, says, “These funds will drive our mission to integrate AI innovation with a robust Bitcoin treasury strategy.” The decision reflects broader trends in corporate Bitcoin acquisitions.
Impact on Bitcoin Perception
The move could impact Bitcoin’s market perception as Cel AI increases its on-balance-sheet BTC exposure. Institutions might view this as a signal of cryptocurrency’s growing acceptance, potentially influencing future corporate strategies regarding digital reserves. Cel AI Plans £7.5M for Strategic Bitcoin Acquisition.
Corporate Bitcoin Adoption
Corporate adoption of Bitcoin is seen in firms like MicroStrategy and Tesla. These cases have previously led to Bitcoin price changes, sparking interest in cryptocurrency as a corporate asset. Cel AI’s involvement could stimulate similar discussions and market shifts.
Conclusion
Cel AI’s fundraising aligns with wider trends of institutions entering the crypto ecosystem. The firm aims to finalize fundraising by July 17. “I intend to participate in the fundraising with a personal investment of £250,000,” added Olivia Edwards. The strategy is primarily focused on financial positioning, without immediate technology or on-chain developments. The company is set to advance its position within the evolving landscape of digital currency management.