Strategy Launches Bitcoin-Backed Preferred Stock on Nasdaq
- Strategy raises up to $1 billion with STRD launch.
- STRD debuts on Nasdaq, drawing strong interest.
- STRD reflects increased Bitcoin institutional integration.
Strategy launches its Bitcoin-backed preferred stock, STRD, on Nasdaq, marking its third Bitcoin-backed financial product. This event occurred on June 11, 2025, with the company aiming to raise $1 billion to further its Bitcoin acquisitions.
The launch marks a significant development in institutional adoption of Bitcoin, potentially driving increased liquidity and capital flows into the crypto market. Early trading data shows strong demand and alignment with Bitcoin’s market action.
Strategy’s latest product, STRD, offers a 10% yield, linking traditional finance with Bitcoin. The company has a history of integrating crypto with fixed-income securities, evidenced by earlier launches like STRF and STRK. Michael Saylor and Jarrod Patten are pivotal to this initiative.
“STRD begins trading on Nasdaq today. It’s the third in our series of Bitcoin-backed preferred stocks—designed for fixed income, secured by BTC, and issued by @Strategy.” — Michael Saylor, Executive Chairman, Strategy CoinDesk
Strategy targets capital raise of up to $1 billion through 11.76 million shares. STRD offers fixed income, secured by BTC, aiming for extensive adoption in the financial market. The board’s insider purchases highlight internal confidence in the product.
The immediate market impact shows increased Bitcoin trading and futures activities. STRD’s entry aligns with a surge in BTC volume and CME open interest, indicating institutional interest. The strong uptake mirrors ongoing product interest and market confidence.
Potential financial outcomes include heightened institutional investment in Bitcoin, influencing BTC prices and liquidity. This move follows historical trends of growing interest in crypto-backed securities, blending traditional finance avenues with crypto assets for broader market access.
