Market Uptick Affects Three Key Crypto Projects

Key Points:
  • No official “Top 10 price fall” event identified.
  • Broader market factors influenced token declines.
  • Community focused on ecosystem growth and risk management.

In Autumn 2025, the cryptocurrency market saw a significant drawdown, with Story  IP -6.15% Protocol (IP), Ethena  ENA +1.79% (ENA), and Celestia  TIA -3.36% (TIA) among the most impacted projects amid broader market volatility.

This event underscores systemic vulnerabilities within cryptocurrency ecosystems, highlighting the impact of macroeconomic shocks on asset devaluation and market liquidity.

Market Uptick and Key Impacts

Sharp Decline in Crypto Projects

The “Top 10 Projects by Price Fall in Autumn 2025” compiled by an analytic site highlighted significant price drops in Story Protocol, Ethena, and Celestia. Primary sources note macroeconomic factors and emphasize long-term ecosystem development.

Story Protocol, co-founded by Jason Zhao and Seunghun Hong, focuses on digital IP. Ethena, led by Guy Young, experienced USDe price dislocation. Celestia, founded by Mustafa Al-Bassam and Ismail Khoffi, highlighted network upgrades during price fluctuations.

Broader Market Effects

The sharp decline impacted the broader crypto market, with investor focus shifting to macroeconomic conditions and protocol resilience. Price drops sparked discussions in community channels about long-term potential and technical advancements. The team communications remained centered on ecosystem development.

Macroeconomic shocks like proposed US-China tariffs triggered volatile market environments, affecting leveraged positions. Ethena’s community discussed market corrections and exchange-specific issues following the Binance incident, underscoring the importance of collateral stability and hedging strategies.

Strategic Responses and Future Outlook

The market’s response to the proposed tariffs and subsequent drawdowns reflected previous system-wide crypto shocks. Story Protocol, Ethena, and Celestia maintained strategic efforts to reinforce market positions and increase adoption. The regulatory context emphasized stablecoin and leverage scrutiny.

Potential outcomes could see increased developer engagement and focus on network robustness. Historical data indicates a pattern of recovery post-crisis. Strategic communications and development continuity may enhance investor confidence despite price volatility.

“These tariff-triggered shocks should not deter long-term investors; they highlight the inherent volatility in what remains a structural bull case for major cryptocurrencies.” — Raoul Pal, CEO, Real Vision

Samay Kapoor

Samay Kapoor is a seasoned crypto journalist with over 10 years of experience in finance, blockchain, and digital innovation. For Samay, crypto is more than markets; it is a story about how technology changes people’s lives. Covering blockchain breakthroughs, NFT culture, and metaverse frontiers, she writes to spark curiosity and build understanding. At TokenTopNews, her articles blend sharp reporting with narrative storytelling, helping readers move beyond headlines to see the full picture of Web3’s evolution.