Metaplanet Inc. Dominates Japan’s Bitcoin Holdings

Key Takeaways:
  • Metaplanet Inc. emerges as Japan’s leading Bitcoin  BTC -3.40% holder, holding 18,888 BTC.
  • Strong regulatory framework supports rapid BTC accumulation.
  • Strategy aligns with MicroStrategy’s model, bolstering shareholder interest.

Metaplanet Inc., led by CEO Simon Gerovich, has become Japan’s largest corporate Bitcoin holder, now owning 18,888 BTC as of August 2025.

Metaplanet’s aggressive Bitcoin strategy signals a major corporate shift in Japan, encouraging others to consider digital assets amid regulatory support and shareholder enthusiasm.

Metaplanet Dominates Bitcoin Holdings

Metaplanet Inc. has become Japan’s largest Bitcoin holder, with 18,888 BTC valued at ¥284.1 billion. Previously in hospitality, it pivoted in 2024 to a focused Bitcoin treasury model under CEO Simon Gerovich.

Simon Gerovich, leading Metaplanet, shifted focus to Bitcoin, utilizing Japan’s regulatory framework. The firm employs aggressive strategies for BTC accumulation, publicly documented through corporate filings and disclosures.

Parallel Strategies with MicroStrategy

Metaplanet’s strategy resembles MicroStrategy’s in the US, seen as a bold market approach. The focus remains strictly on Bitcoin, echoing investor confidence and market trust in Japan’s crypto regulations.

Financially, this strategy drives a 1,075% rise in shareholders. NISA’s tax-free accounts enhance equity enthusiasm, and regulatory systems bolster Metaplanet’s framework for issuing financial instruments.

Investor Confidence and Regulatory Support

Emphasizing Bitcoin alone, Metaplanet’s model excludes altcoins, focusing on BTC treasury. Robust on-chain data verifies their holdings, ensuring investor transparency and trust.

Regulatory structures from Japan’s Financial Services Agency allow this model’s scalability without needing pre-approval, unlike US counterparts. Their framework supports growth, suggesting potential for further strategic blockchain deployments.

“We are committed to our strategy of being the foremost corporate holder of Bitcoin, reflecting both our belief in its long-term value and our innovative approach within a supportive regulatory framework.” — Simon Gerovich, President & Representative Director, Metaplanet Inc.

Otto Bergmanr

Otte Bergmar is a crypto journalist covering Scandinavian and European blockchain markets, with a focus on decentralisation, privacy, and the AI–crypto interface. He reports on Web3 startups, market structure, and EU policy; from licensing regimes to consumer protection and cross-border compliance. At TokenTopNews, Otte transforms policy drafts, regulatory disclosures, and on-chain data into actionable, decision-ready insights, helping readers understand how regulation influences blockchain adoption across Europe.