MoonPay Introduces Crypto Aliases with MoonTags Feature
- MoonPay launches MoonTags for simplified crypto transfers.
- Alias-based system supports BTC, ETH, SOL, XRP, TRX.
- Enhances user experience, boosts transaction rates.
MoonPay launched MoonTags on September 12, 2025, offering a personalized alias system for simplifying cryptocurrency transactions across blockchains.
MoonTags enhances user accessibility, potentially increasing transaction velocity similar to industry precedents, yet lacks immediate funding or regulatory updates from official sources.
MoonPay’s Launch of MoonTags
MoonPay officially launched MoonTags on September 12, 2025, creating a user-friendly alias system for cryptocurrency transfers. This feature replaces complex wallet addresses with customized aliases, enhancing the transference process across various blockchains.
The initiative was spearheaded by Ivan Soto-Wright, Co-Founder and CEO of MoonPay. The introduction of MoonTags is aimed at improving ease of use by replacing traditional wallet strings with personalized identifiers for users.
Industries anticipate the new feature to positively affect transaction velocity. The adoption of simple aliases over complex addresses is expected to reduce errors, encouraging broader use. It aims to bring cryptocurrencies closer to mainstream adoption.
Financially, the project focuses on supported assets like BTC, ETH, SOL, XRP, and TRX. Network fees will apply, with cross-chain transactions incurring additional charges according to MoonPay’s guidelines.
While regulatory impact remains undefined, it’s noteworthy that no regulatory body has mentioned MoonTags. The industry might see increased user onboarding similar to previous alias systems like ENS and Unstoppable Domains.
Alias systems have traditionally driven higher transaction rates. This aligns with measures aiming at enhancing user engagement and facilitating compliance. The lack of direct analytics, such as TVL, suggests a focus on usability over immediate financial metrics.
“We’re thrilled to introduce MoonTags, which will vastly improve how you send and receive crypto. Gone are the days of complex wallet addresses and confusing experiences when sending crypto across blockchains.” – Ivan Soto-Wright, Co-Founder and CEO, MoonPay
