eToro to Launch Tokenized US Stocks on Ethereum
- eToro to tokenize US stocks on Ethereum, announced July 29, 2025.
- Yoni Assia emphasizes blockchain’s role in asset tokenization.
- Regulatory support seen from EU’s MiCA and US GENIUS Act.
eToro announced it will launch tokenized U.S. stocks as ERC-20 tokens on the Ethereum blockchain on July 29, 2025, offering 24/5 trading in Europe initially.
This move by eToro significantly impacts global trading accessibility and could reshape market dynamics by facilitating continuous trading hours and utilizing blockchain technology.
Introduction
eToro announced plans to launch tokenized U.S. stocks on the Ethereum blockchain. This move will enable 24/5 trading and facilitate blockchain-based asset transfers for leading U.S.-listed stocks and ETFs.
Initiative Details
The initiative involves eToro, with CEO Yoni Assia at the forefront. Initially targeting Europe, the platform allows redemption of tokenized stocks for underlying shares, leveraging Ethereum as the setup network.
Impact on DeFi
This tokenization effort could potentially increase the total value locked (TVL) and liquidity in the DeFi space. By offering redemption on eToro, new capital inflows might be generated. The financial markets may witness strategic long-term transformation as these stocks become tradable on a blockchain, allowing for a broader and potentially continuous trading window, supported by regulatory developments.
Regulatory Landscape
The initiative is influenced by prior similar moves, such as Robinhood’s EU-focused trading offerings. Regulatory clarity from recent legislation provides a supportive environment. Yoni Assia noted the potential impact of tokenization on financial systems. Assia emphasized blockchain’s role in democratizing the economy, believing blockchain technology will drive a significant shift in asset management dynamics.
“We’ve been long-term believers in a tokenized future. Blockchain technology will facilitate the greatest ever transfer of wealth, as traditional assets are tokenized and moved onto the blockchain.” — Yoni Assia, CEO, eToro
