Trump-Family Crypto WLFI Launches on Major Exchanges

Key Points:
  • WLFI launched on major exchanges, raising market interest.
  • Trump-family-backed project with noticeable financial traction.
  • Institutional trading appetite seen with $950M derivatives open interest.
wlfi-launch-on-major-exchanges
WLFI Launch on Major Exchanges

The Trump-family-backed cryptocurrency project, WLFI, launched on major exchanges, including Binance and OKX, on September 1, 2025, around 1:00 PM UTC, debuting at approximately $0.33.

MAGA

The launch sparked significant market interest, with derivatives markets showing close to $1 billion in open interest, highlighting keen institutional trading activity.

WLFI, a Trump-family-backed cryptocurrency, launched on prominent platforms including Binance, OKX, and KuCoin. The initial pricing is set at approximately $0.33, with trading commencing around 1:00 PM UTC amidst high market anticipation.

Involved in this launch is World Liberty Financial, with no explicit individual leadership details available. Over $950 million in open derivatives interest reflects substantial institutional trading enthusiasm.

The launch has activated significant interest across major exchanges, featuring pairs such as WLFI/USDT. Initial trading saw a strong institutional presence, making an impact on market behavior.

Financially, the token’s launch saw high derivative involvement, with a near $1 billion open interest. Official allocation of WLFI tokens spans across strategic groups, indicating precise market positioning.

As WLFI trades on Ethereum  ETH +0.19% , Binance Smart Chain, and Solana, no immediate implications were evident for ETH or BTC flows. However, an increase in cross-chain activity is anticipated following the launch.

Predictions on regulatory scrutiny are currently minimal, while tech adoption data suggests moderate growth. Analyzing previous celebrity-backed tokens like PEPE might provide insights on potential volatility in WLFI’s behavior. Here’s a recap based on the provided information: “Official trading begins with significant institutional interest at launch; no direct executive quotes available in current communications.”

Otto Bergmanr

Otte Bergmar is a crypto journalist covering Scandinavian and European blockchain markets, with a focus on decentralisation, privacy, and the AI–crypto interface. He reports on Web3 startups, market structure, and EU policy; from licensing regimes to consumer protection and cross-border compliance. At TokenTopNews, Otte transforms policy drafts, regulatory disclosures, and on-chain data into actionable, decision-ready insights, helping readers understand how regulation influences blockchain adoption across Europe.